Your brand is missing 91% of what is happening in the
Internet of Things

While you focus on your brand,what is the rest of the market doing?

Your current workflows maximize your brand engagement,

but miss the market.

You do not have the time or tools to wall through the over one million tweets a month just in the Internet of Things market.

But we do…

We equip Brand Superheroes with tools that drive the market conversation instead of just being a part of it, and recognize threats and opportunities before the competition.

Tools to make you and your brand better

Four types of subscriptions based on what your primary role is in enabling your firm to dominate the market.

Messaging Fit Tools for Marketers

Designed for Marketing teams to drive mindshare and influence across their whole market, moving beyond their brand to drive growth and dominance. Includes curated IoT social conversations from Twitter and more.

Get Insightful


Product Fit Tools for Product Teams

Crafted for product teams launching and improving the user experience of consumer products. Includes tools to analyze consumers reviews of devices and mobile applications.

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Market Fit Tools for Analysts

Combination of Message Fit and Product Fit tools and data to support analysts with responsibility to understand from concept to end of life and every step in between.

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Argus Alerts

Free Market Level Analytics Tools Bundled with Real Time Consumer IoT Alerts

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Subscriptions Designed To Meet Your Needs

Whether you need every bit of data and capability for a short term project or want to integrate our tools into your daily workflows, there are subscription styles to fit your schedule and budget.

Burst Access

  • “I want it all, I want it now”
  • Access to all the tools and data available
  • Subscription valid for four weeks
  • No long term commitment


  • “That’s so last quarter…”
  • Data limited to the last 90 days
  • Bulk of insights tools are available
  • Minimum 3 month commitment

Annual Access

  • “Show my awesomeness year over year”
  • Access to all the tools and data available
  • New tools are launched here first
  • Annual commitment, billed monthly
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