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2 Comments

  1. Carlos Beltran
    April 22, 2011 @ 12:43 pm

    Is the “delight” metric related to sales? I read some articles that the Samsung Galaxy tab was not doing good at all, Samsung was even considering to exit the market…. yet there are also rumors that they may lunch one version along with Amazon.com

    PS Where are those bars where the Assus owners have bought a round of tablets, I would love to be there!

    • John Feland
      April 22, 2011 @ 12:54 pm

      The delight metric is based on unsolicited responses from consumers regarding their experience. It correlates to sales, in fact some Stanford research (mine actually) has shown that the delight metric can be a leading indicator of sales. We’re fleshing out the algorithms to do just that with our delight analysis, using the data to anticipate shifts in market share. We’ve already seen the delight metrics anticipate the dominance of Android over iOS in the smartphones. (from what we can tell, it’s the psychic cost of the AT&T service experience but that’s a blog post for another day) We’re seeing a similar pattern emerge in the tablet space, though less influenced by the carriers as most consumers are using their tablets at home on WiFi.

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